How Whitney Wolfe Made Online Dating Better for Women


As a woman, Whitney Wolfe understood the struggles of online dating. She knew unsolicited messages, men dominating the platforms and even men dominating the industry were all huge issues she could make different if she had the chance. Wolfe knew what she wanted to do and that’s what led to her creating Bumble.

Unsolicited messages are one of the biggest problems in the online and app dating worlds. Whitney Wolfe knew this and also knew she had a chance to make a difference. When she came up with the idea for her app, she made it so women had to make the first contact. If a woman hadn’t already contacted one of the men on the platform, he wouldn’t be able to send her a message. It reduced the number of unsolicited messages and gave women a chance to use an app where they didn’t have to worry about pictures of things they didn’t really want to see. Follow Whitney Wolfe on Instagram for updates.

Many dating platforms have an abundance of men but lack in women. Whitney Wolfe knew this and also knew the reason for it. Since the apps are for men, it’s harder to get women on board with different opportunities. Women don’t want to use an app that has too many men to choose from. To top things off, most men on these apps are desperate for any woman and for anything so they don’t come from a quality pool of men. Wolfe wanted to change that and make it better for women. Bumble is an app dominated by women.

In addition to the app being comprised of most men, the industry has a lot of male influence. Many of the developers and many of the people who work for the apps are men. Whitney Wolfe dealt with this and dealt with the fact that most people could choose from different opportunities men put into place. Whitney Wolfe saw issues with this. She worked in the app development industry and worked with a lot of men. When she set out to create her own app dating company, it was the first time a woman was in that position.

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Whitney Wolfe Builds A Dating Platform For Busy Professions

A plethora of people are looking for the right dating app. Many people just can’t find the time to go out to meet someone so they utilize dating apps like Bumble. Whitney Wolfe knows that many of the young professionals in the business industry have a hard time getting out to bars and clubs. They may spend a lot of time at the office, and an app like Bumble may be the most convenient way for them to meet someone.

Whitney Wolfe has put a lot of time into researching the dating app industry, and she is well aware that there are a lot of apps out there that look the same. When she created Bumble she wanted to make sure of one thing. She wanted to make sure that she did not look the same as everything else that was out there. She wanted to have a reason to stand out, and her reason is simply that she wanted women to be in control.

Whitney Wolfe exemplifies the very essence of being in control of her own destiny. Wolfe is a business woman that reigns in a male-dominated industry, and she is getting a lot of attention for her thinking outside of the box methodology. She knew that she could bring women to this app and even get men into taking interesting with the way that Bumble was presented. She altered a dating concept and gave new life to online dating. People that were considering things like going out to clubs or bars would not have to subject themselves to this thanks to the Bumble app. With the 24 hour turnaround Bumble gives perspective mates a chance to make a connection in the same short time frame that they could if they had gone to a club or bar setting.